Remove.BG

remove.bg

remove.bg is an online software tool that uses artificial intelligence to automatically remove image backgrounds. It is widely used by designers, photographers, and businesses to streamline image editing tasks such as creating transparent backgrounds or replacing them for marketing and product visuals.

Key facts

1. Launch year: 2018
2. Developer: Kaleido AI (part of Canva)
3. Core function: Automated background removal from photos
4. Access: Web, desktop app, and API
5. File formats: Supports PNG, JPG, and WebP

How it works

remove.bg leverages computer vision and deep learning models trained to distinguish foreground objects, like people, products, or animals, from their backgrounds. The AI detects edges and fine details, such as hair or fur, and produces a cutout with a transparent or customizable background. Users can upload an image via the website, use desktop integrations, or connect via the API to enable automated workflows.

Integrations and use cases

The software integrates with tools like Adobe Photoshop, Figma, and Canva. It is commonly used in e-commerce for product imagery, in media production for quick compositing, and in marketing to create clean, adaptable visuals without manual editing.

Pricing and access

remove.bg offers a freemium model: users can process a limited number of images for free and purchase credits for higher resolutions or bulk use. Its API provides scalable pricing for developers and businesses that need automated background removal at scale or to integrate it into digital pipelines.

Company background

remove.bg is developed by Kaleido AI, an Austrian company founded in Vienna. In 2021, Kaleido became part of Canva, which expanded the tool’s accessibility and integration across Canva’s global design platform.